Thursday, April 5th, 2012 at 12:29 AM
NYC & Company — which is the City’s official marketing, tourism and partnership organization — teamed-up with local start-up CityMaps to launch a free, co-branded iPhone application. Available as a free download, NYC Map is touted as a comprehensive digital tool that allows users to navigate New York City using easy-to-recognize names and visual POIs (logos) and to customize their experience with filtered content from nearly 90,000 hotels, restaurants, bars, stores and attractions. Moreover, the application also features daily deals from sites like Groupon, Living Social, Restaurants.com and nycgo.com; while also enabling users to book restaurants via OpenTable, check movie theater listings and purchase tickets via Fandango, get MTA transit information, parking locations and rates.
On the other side of the equation, NYC Map also acts as a retail platform for local companies, helping them increase consumer awareness and “amplify their messaging in a streamlined way.”
Sounds like a win-win for all parties, including the New York City which got another tool to help both tourists and residents get around the city…
NYC Map (FREE) [iTunes link]
About The Author
Dusan has been using smartphones since their introduction and is now following the latest trends in the industry. The “convergence” is what he’s most excited about, and writing about it is the next logical thing to do. He thinks that using a smartphone is what everyone who cares about their time should do. In addition to his interests in mobile phones, Dusan also loves to experiment with the latest web and mobile 2.0 services. The idea of accessing and managing your information from any device no matter where you are simply amazes him. Whether it’s an online to-do list, note taking service or a video sharing social network, he’s there to try it out. He admits though, he’s still searching for the ultimate web-based organizational tool, which “sings” perfectly with the mobile PIM application. Dusan used to run SymbianWatch.com which later became part of IntoMobile. He lives in Serbia, South-East Europe, from where he edits the site on a daily basis.